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Consumer Packaging
For each of these packages I was responsible for:
- Concept Design
- Product Name Typography
- Photo Art Direction
- Photoshop Retouching
- Production Files
MARGHERITA MEATBALLS
Rich tones, a perfect table setting, and gold accents helped set this brand apart from the competition on shelf.
ARMOUR SIZZLE & SERVE
Each flavor has a unique menu pairing to add visual separation for shopability.
KRAFT SHAKE'N BAKE
This was a major redesign for the brand and was extended across six flavors.
TACO BELL HOME ORIGINALS SALSA
A major retailer threatened to drop this product if they didn't improve the packaging shelf presence. Bold ingredients and unique typography help keep this on the shelf.
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